Category Archives: Online Reputation

How You Can Use Online Reputation Management To Create A Positive Image

The smart businessman will not wait until a reputation crisis strikes before he sets out to build and repair his reputation on the web. There is a saying in online reputation management. The longer you wait in building up your online reputation and the longer you delay in responding to a crisis, then the longer and more expensive it will be to end up fixing it. So take a proactive approach to online reputation management and keep the following things in mind.

Don’t just think that online reputation management is just about ensuring you have a positive image. You can use both the positive and negative feedback you get from clients to optimize your business processes and practices. What we mean here is that you use customer input to improve your business products and services. The best way as suggests is to have a good reputation is to have satisfied clients who will leave positive reviews on their own accord. This goes without saying.

Today customers want a rapid response to their inquiries and problems. If you cannot address a customer’s need right away, then at least provide them with a confirmation or automated response of some sort that says their message will be responded to as soon as possible. Ignoring or not responding to customer complaints or issues is a recipe for potential online reputation disaster. If you have a social media presence, then you should find ways to respond through that channel. Remember customers do not like to be ignored by any company.

Good reputation management practices involve monitoring the web for reviews and content posted about yourself, your employees and your firm. If you know what is being posted about your company, then you can better address any issues or concerns. Look for content on review sites like Yelp or an industry specific one such as for hotels or restaurants if you are in those industries. Do a Google search on your brand and see what comes up. If you are not happy with the result then take action to change the results.

Search engine optimization is another key component to online reputation management. Any new content as well as existing content should be optimized to ensure it ranks high and is visible to people on the web. You can also use legal measures to take down false and slanderous content, but beware that this can sometimes be lengthy and costly.


Why Being Proactive Is Very Important To Online Reputation

The success of a business depends on reputation now more than ever. For one thing, people have more access to information about a company. This is not like back in earlier times when people relied mostly on ads, with a little bit of word of mouth. However, the most one would ever hear about a company is either when they were watching TV or reading a magazine. Either way, most of the time they hear about a company is in the form of advertising. Therefore, it was easy for a company to maintain a good reputation. Word of mouth only went so far. Therefore, the impact it had on the business was small.

The internet has changed that. Now, people have access to all kinds of information about any given business in any given industry. Also, the type of information that has been sent out is variable in ways that surpasses what is available on TV and newspapers. To take it further, anyone can release information on any topic. Therefore, business owners have to be careful. Otherwise, they will get a bad search result on their business which will cause people to run away from them. This is why they have to take the time to manage their own reputation.

One site that is good at burying bad search results is Bury Bad Articles. This site has the skills that is necessary to effectively bury bad news. They use SEO which is a very important aspect of online reputation management. When people look online and see only good news about the company, they will be more willing to do business with the company. Any bad search results will send the customer running. This is why it is important for businesses to manage their reputation. People are more concerned with how businesses treat others.

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An Award for Excellence

The online reputation management firm is an industry that has been growing over time as the growth in the internet has been exponentially growing due to the active presence of users and the necessity for many individuals to have an online presence with their job and for the purpose of communicating effectively. According to Online Reputation, the online reputation management industry has become a necessary investment over the past decades as more and more businesses and individuals rely on a good reputation for selling not only products and services, but also a quality business. Online reputation management firms are not only useful for maintaining a positive online presence, but are also useful for sharing up to date information with the consumers that are located all over the world. For an example of an online reputation management firm, one firm in particular has excelled over the past few years and has been considered to be one of the top management firms to seek out for excellent services.
This reputation management firm is a firm known as Status Labs that was founded by Darius Fisher as a firm that offers a second chance to individuals or to businesses that have received bad comments or bad reviews. As an elite member of the marketing industry, Darius Fisher has recently been awarded the Business Development Individual of the Year which is a prestigious award that is given to individuals that show excellence and innovative strategies that can be used within the marketing industry. This award is best recognized within public relations and is a testament to the quality services that are provided to each and every customer.

When looking in to Darius Fisher’s unique business, what sets this business the most apart from other online reputation management firms is how Darius Fisher leads the company. As the President and the co-founder of the business, Mr. Fisher leaves the responsibilities and innovation up to the employees who know exactly what they are doing. As a boss, Mr. Fisher does not want to limit their creative solutions and once the company to grow from the employees and Mr. Fisher working together.